A recent sales study indicated that consumption of seafood dishes in Bay City restaurants has increased by 30 percent over the past five years. Yet there are no currently operating city restaurants that specialize in seafood. Moreover, the majority of families in Bay City are two-income families, and a nationwide study has shown that such families eat significantly fewer home-cooked meals than they did a decade ago but at the same time express more concern about eating healthily. Therefore, a new Bay City restaurant specializing in seafood will be quite popular and profitable.


At a first glance the argument “specializing seafood dishes in a new Bay City restaurant will be quite popular and profitable” is an obvious conclusion. But there are some assumptions that make the argument weak.

First of all, as mentioned the consumption of seafood dishes in Bay City restaurants has increased by 30 percent over five years. And the majority of families in Bay City are two-income families. This does not mean that they always preferred seafood dishes. So they may not be responsible for increments of seafood dishes. So there is no valid reason for the Increment of seafood dishes.

In the first line the author writes about the recent sales study of that consumption. No supporting sentence is there for that line. So there is no valid proof for that we can assume seafood dishes in Bay City restaurants have really increased by 30 percent.

Two-income families don’t mean that Father and mother is the only income holder. There may be another combination possible, such as father and son. So in this case the family will prefer to eat home-cooked meals than Bay City restaurant meals. So there is no valid survey is there.

Lastly, if there will be a new Bay City restaurant specializing in seafood dishes. These may not be quite popular and profitable. Because specializing in seafood dishes cause higher cost. This makes less the seafood dishes less popular and less profitable also.

The argument for specializing seafood dishes for making it profitable and popular could provide more information. This will make the argument stronger. After all, a false confidence towards the profit and popularity could take anybody a sheer loss.